Zero to Hero

The brand-new-client kickoff wizard — believable link velocity before aggressive work.

Zero to Hero is NEO's new-client kickoff wizard. It runs lots of DAS + 4 Dedalus + 4 Hercules together. (On-screen spelling, Session 1, is Dedalus — the Zoom transcript mis-rendered it phonetically as "Delaus.")

The Wizards table (Zero To Hero, Domain Authority Stacking, RD100, GBP Blast/Sniper, Rank your Brand, Wiki Stacking, Fast Rank…) with the Zero To Hero detail open: "It consists of DAS × 4, Dedalus × 4, and Hercules × x where x is the number of Targets." Note the on-screen spelling Dedalus.

When to run

Once per new client, during onboarding, after the DAS runs.

Why

It diversifies the anchor target across homepage + about + contact + categories so it doesn't all hit the homepage, giving the site a baseline link velocity that looks like organic discovery — a believable backlink profile before you start aggressive RD100 / cloud work.

How

1. NEO → Wizards → Zero to Hero.
2. Multi-URL field: homepage, about, contact, top category pages (or top product categories for e-com).
3. Run.

Cadence: once per new client.

Related

• DAS — the standalone authority-stack campaign Zero to Hero leans on.
• Onboard a new client — where this sits in the sequence.